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	<title>Following tech with the consumer in mind &#187; Amazon</title>
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		<title>Amazon Makes A Somewhat Green Move</title>
		<link>http://www.techconsumer.com/2008/11/04/amazon-makes-a-somewhat-green-move/</link>
		<comments>http://www.techconsumer.com/2008/11/04/amazon-makes-a-somewhat-green-move/#comments</comments>
		<pubDate>Tue, 04 Nov 2008 04:06:32 +0000</pubDate>
		<dc:creator>techconsumer</dc:creator>
				<category><![CDATA[Green Tech]]></category>
		<category><![CDATA[Amazon]]></category>

		<guid isPermaLink="false">http://www.techconsumer.com/?p=1189</guid>
		<description><![CDATA[<p>I suppose sometimes in order take a step forward, it&#8217;s important to take a step back. Amazon is a good example of this, as they are changing some of their packaging from the over-done plastic wrap, with boxing, to a simple plain cardboard box. The new boxing will simply have Amazon&#8217;s name, combined with the [...]]]></description>
			<content:encoded><![CDATA[<p>I suppose sometimes in order take a step forward, it&#8217;s important to take a step back. Amazon is a good example of this, as they are changing some of their packaging from the over-done plastic wrap, with boxing, to a simple plain cardboard box. The new boxing will simply have Amazon&#8217;s name, combined with the retailer&#8217;s name printed on it. This is all part of an initiative Amazon has launched in working with its retailers to cut down on packaging.</p>
<p>While Amazon has taken a step in the right direction, it&#8217;s not as strong as a move as one might think. Amazon has started this new initiatve with only nineteen products being offered in the new packaging. Also, only the US will receive those nineteen immediately, with the rest of the world waiting until 2009. Unfortunately, part of me wonders if this is more of a PR trick than a true wish to help our Earth, but I suppose any move in a more eco-friendly direction should be applauded.</p>
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		<title>Rhapsody&#8217;s New DRM-Free MP3 Store with Full Song Previews</title>
		<link>http://www.techconsumer.com/2008/06/30/rhapsodys-new-drm-free-mp3-store-with-full-song-previews/</link>
		<comments>http://www.techconsumer.com/2008/06/30/rhapsodys-new-drm-free-mp3-store-with-full-song-previews/#comments</comments>
		<pubDate>Mon, 30 Jun 2008 17:17:33 +0000</pubDate>
		<dc:creator>Bob Caswell</dc:creator>
				<category><![CDATA[Apple]]></category>
		<category><![CDATA[Online Music]]></category>
		<category><![CDATA[Software / Open Source]]></category>
		<category><![CDATA[Tech News]]></category>
		<category><![CDATA[Web 2.0]]></category>
		<category><![CDATA[Amazon]]></category>
		<category><![CDATA[Amazon-MP3]]></category>
		<category><![CDATA[iTunes]]></category>
		<category><![CDATA[mp3]]></category>
		<category><![CDATA[music]]></category>
		<category><![CDATA[Rhapsody]]></category>

		<guid isPermaLink="false">http://www.techconsumer.com/?p=946</guid>
		<description><![CDATA[<p>&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;<br />Today&#8217;s <a title="Techmeme on Rhapsody" href="http://www.techmeme.com/080630/p53#a080630p53" target="_blank">big announcement</a> comes from Rhapsody, the online music service <a title="TechCrunch on Rhapsody" href="http://www.techcrunch.com/2008/06/29/rhapsody-agrees-drm-is-dead-launches-mp3-store/" target="_blank">previously known</a> for its subscription-based streaming music for a monthly fee. Well, turns out people are more interested in owning their music rather than renting. So now we have another major competitor for iTunes [...]]]></description>
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<p>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;<br /><img class="alignleft size-full wp-image-947" style="float: left;" title="rhapsodymp3" src="http://www.techconsumer.com/wp-content/uploads/2008/06/rhapsodymp3.gif" alt="" width="133" height="57" />Today&#8217;s <a title="Techmeme on Rhapsody" href="http://www.techmeme.com/080630/p53#a080630p53" target="_blank">big announcement</a> comes from Rhapsody, the online music service <a title="TechCrunch on Rhapsody" href="http://www.techcrunch.com/2008/06/29/rhapsody-agrees-drm-is-dead-launches-mp3-store/" target="_blank">previously known</a> for its subscription-based streaming music for a monthly fee. Well, turns out people are more interested in owning their music rather than renting. So now we have another major competitor for iTunes and Amazon MP3.</p>
<p><span id="more-946"></span></p>
<p>I&#8217;m already a <a title="TechConsumer on Amazon MP3" href="http://www.techconsumer.com/2007/09/25/amazon-mp3-gets-it-right-cheaper-drm-free-higher-quality-and-no-switching-costs/" target="_blank">fan of Amazon MP3.</a> And considering Rhapsody is slightly more expensive (in line with iTunes at $.99 per song and $10 per album), I need something to justify that difference. Switching music download services is easy, but that doesn&#8217;t mean I don&#8217;t need a reason. Rhapsody&#8217;s answer: full song previews. The only catch is that this is limited to 25 full previews per month.</p>
<p>The other area where Rhapsody <em>might</em> be better is in its interface. It&#8217;s too early for me to tell, but I can say that it wouldn&#8217;t take much to beat Amazon MP3. Amazon&#8217;s interface isn&#8217;t horrible, but Rhapsody&#8217;s could easily be better. Other than that, the <a title="Rhapsody free album" href="http://offer.rhapsody.com/mp3/promo/album" target="_blank">free album promotion</a> going on right now is probably the most pressing reason to give Rhapsody a try.</p>
<p>Again, it&#8217;s too early to tell if these reasons will be enough to make me switch on a more permanent basis, but Amazon definitely has a worthy competitor for music shoppers interested in content from the big four labels. Whatever the case, Rhapsody is yet another reason to avoid iTunes&#8217; premium priced restricted music.</p>
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		<slash:comments>2</slash:comments>
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		<title>The Next Revolution: Why The New iPhone Matters</title>
		<link>http://www.techconsumer.com/2008/06/11/the-next-revoultion-why-the-new-iphone-matters/</link>
		<comments>http://www.techconsumer.com/2008/06/11/the-next-revoultion-why-the-new-iphone-matters/#comments</comments>
		<pubDate>Wed, 11 Jun 2008 22:42:13 +0000</pubDate>
		<dc:creator>Marion Jensen</dc:creator>
				<category><![CDATA[Apple]]></category>
		<category><![CDATA[Gadgets]]></category>
		<category><![CDATA[Microsoft & Google]]></category>
		<category><![CDATA[Software / Open Source]]></category>
		<category><![CDATA[Web 2.0]]></category>
		<category><![CDATA[Amazon]]></category>
		<category><![CDATA[eBay]]></category>
		<category><![CDATA[GPS]]></category>
		<category><![CDATA[iPhone]]></category>
		<category><![CDATA[Microsoft]]></category>
		<category><![CDATA[Steve Jobs]]></category>

		<guid isPermaLink="false">http://www.techconsumer.com/?p=914</guid>
		<description><![CDATA[<p> <p>A revolution is easy to spot when looking backward, but they are much harder to see when they first happen. Microsoft, Apple, eBay, Amazon…all revolutions with ramifications that weren’t seen until much after they first released a product, or came online.</p> <p>But I predict a revolution in an event that took place just a [...]]]></description>
			<content:encoded><![CDATA[<p><img class="alignleft size-full wp-image-915" style="float: left;" title="iphone3g" src="http://www.techconsumer.com/wp-content/uploads/2008/06/iphone3g.jpg" alt="" width="300" height="130" />
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<p>A revolution is easy to spot when looking backward, but they are much harder to see when they first happen. Microsoft, Apple, eBay, Amazon…all revolutions with ramifications that weren’t seen until much after they first released a product, or came online.</p>
<p>But I predict a revolution in an event that took place just a few days ago at the Worldwide Developers Conference, where Steve Jobs announced the <a title="TechCrunch on New iPhone" href="http://www.techcrunch.com/2008/06/10/i-am-a-member-of-the-cult-of-iphone/" target="_blank">latest version of the iPhone.</a> I know, I know, you’re thinking that I missed the boat. The iPhone revolution already took place; this is old news.</p>
<p><span id="more-914"></span></p>
<p>But there is something in this iPhone that in my opinion will <a title="iPhone Software" href="http://www.techmeme.com/080611/p51#a080611p51" target="_blank">change things</a> <a title="iPhone Software" href="http://www.appleinsider.com/articles/08/06/11/apples_app_store_could_emerge_as_1_2b_business_by_2009.html" target="_blank">dramatically</a> in the coming year: GPS.</p>
<p><a title="GPS iPhone via Mashable" href="http://mashable.com/2008/06/11/iphone-gps/" target="_blank">GPS on the iPhone</a> has the potential to allow users to link content to a specific location. For years, as I’ve talked with colleagues about this topic, the single biggest hurdle we’ve seen is the hardware problem. First there wasn’t a device that provided everything &#8220;all in one.&#8221; Then, as devices started to have the necessary features, few people actually owned them.</p>
<p>With the new iPhone we now have a device that provides access to the Internet, true GPS navigation, and the ability to record audio and take pictures. What does that give us?</p>
<p>Information is useful, but information given in context is even more so. That is why 100 years ago if you wanted to learn about barrel making, you didn’t go to the library, you became an apprentice. You learned the information at the location where it made the most sense.</p>
<p>Today, we have access to almost limitless amounts of information. Much of this information is about the physical world around us. A user can learn about species of plants and animals, virtually visit far away lands, or read about the history of places around the globe. Unfortunately, as soon as the user steps away from their computer and into the outside world, their access to this information is severed.</p>
<p>My family and I just went to Oceanside, California and enjoyed some time at a lovely beach. While there I wondered what the weather would be like tomorrow. I wondered if there were any tricks to body surfing, or if there was a place nearby that rented boogie boards.</p>
<p>Imagine if I could have turned on my iPhone and found articles and contents left by other users. The information would have been delivered to me not by searching for it, but based on my location. Users might have linked the location of the beach to Wikipedia articles on surfing, local weather, eateries, current tide conditions, news about recent shark attacks, etc. There may have even been information that I found useful that I wouldn’t have thought to search for.</p>
<p>Sure, there are times when I want to turn off technology and just get outside. But there are also times when I want to learn about the great outdoors, and I’d rather be doing it out in the sun, than stuck in front of a screen.</p>
<p>I predict that in the coming months and years, we will see the information age leave the basements and stuffy rooms of our houses, and break out into the great outdoors.</p>
<p>Note: <em>This article cross-posted at <a title="via Chickens Don't Have Armpits" href="http://chickenarmpits.blogspot.com/2008/06/next-revoultion.html" target="_blank">Chickens Don’t Have Armpits.</a></em></p>
<p><strong>Related Link:</strong> <a title="Apple iPhone 3G" href="http://www.ciao.com/Apple_iPhone_3G__15535411" target="_blank">Apple iPhone 3G</a></p>
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			<wfw:commentRss>http://www.techconsumer.com/2008/06/11/the-next-revoultion-why-the-new-iphone-matters/feed/</wfw:commentRss>
		<slash:comments>6</slash:comments>
		</item>
		<item>
		<title>The Death of Search Engines?</title>
		<link>http://www.techconsumer.com/2008/06/10/the-death-of-search-engines/</link>
		<comments>http://www.techconsumer.com/2008/06/10/the-death-of-search-engines/#comments</comments>
		<pubDate>Wed, 11 Jun 2008 00:39:41 +0000</pubDate>
		<dc:creator>Marion Jensen</dc:creator>
				<category><![CDATA[Microsoft & Google]]></category>
		<category><![CDATA[Software / Open Source]]></category>
		<category><![CDATA[Web 2.0]]></category>
		<category><![CDATA[Amazon]]></category>
		<category><![CDATA[Cnet]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[search]]></category>
		<category><![CDATA[web2.0]]></category>
		<category><![CDATA[Wikipedia]]></category>
		<category><![CDATA[yahoo]]></category>

		<guid isPermaLink="false">http://www.techconsumer.com/?p=912</guid>
		<description><![CDATA[<p> <p>There&#8217;s an interesting article over at <a title="Death of search engines" href="http://community.zdnet.co.uk/blog/0,1000000567,10008367o-2000561249b,00.htm" target="_blank">ZDNet UK.</a> The idea is that people don&#8217;t need to go to a search engine to find what they need. If they want a review of a product, they will go to Amazon or CNET. If they want to find out about [...]]]></description>
			<content:encoded><![CDATA[<p><img class="alignleft size-full wp-image-715" style="float: left;" title="Search Engines" src="http://www.techconsumer.com/wp-content/uploads/2008/02/searchengines2.PNG" alt="" width="117" height="218" />
<div><!--adsense--></div>
<p>There&#8217;s an interesting article over at <a title="Death of search engines" href="http://community.zdnet.co.uk/blog/0,1000000567,10008367o-2000561249b,00.htm" target="_blank">ZDNet UK.</a> The idea is that people don&#8217;t need to go to a search engine to find what they need. If they want a review of a product, they will go to Amazon or CNET. If they want to find out about a place or person, they will head straight to Wikipedia. If they want something funny or interesting, they&#8217;ll got to YouTube or Digg.</p>
<p>I find myself doing this. Instead of going to Google (that will return 6 million pages), I will often head straight to Wikipedia. I&#8217;m not saying I don&#8217;t use Google, but I am finding that I use it less. If I&#8217;m looking for a review of a product, Google is simply unusable. Instead, I&#8217;ll go to any number of sites that I have found useful (and bookmarked), to find that information.</p>
<p><span id="more-912"></span></p>
<p>And this doesn&#8217;t even bring into account the possibility that <a title="GigaOm on iPhone" href="http://gigaom.com/2008/06/09/att-mobility-ceo-new-3g-iphone-game-changer/" target="_blank">the new iPhone</a> brings into play: finding information based on where you are. While I don&#8217;t see search engines going away, I do see them losing power. The question remains, what fills the void?</p>
<p>Note:<em> This article </em><em>cross-posted at <a title="Death of search engines" href="http://chickenarmpits.blogspot.com/2008/06/death-of-search-engines.html" target="_blank">Chickens Don&#8217;t Have Armpits.</a></em></p>
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		<slash:comments>3</slash:comments>
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		<title>Blu-ray Movies Now Affordable. Players? Not So Much.</title>
		<link>http://www.techconsumer.com/2008/05/29/blu-ray-movies-now-affordable-players-not-so-much/</link>
		<comments>http://www.techconsumer.com/2008/05/29/blu-ray-movies-now-affordable-players-not-so-much/#comments</comments>
		<pubDate>Thu, 29 May 2008 09:51:04 +0000</pubDate>
		<dc:creator>Bob Caswell</dc:creator>
				<category><![CDATA[Gaming]]></category>
		<category><![CDATA[Tech News]]></category>
		<category><![CDATA[TV & Online Video]]></category>
		<category><![CDATA[Amazon]]></category>
		<category><![CDATA[blockbuster]]></category>
		<category><![CDATA[Blu-ray]]></category>
		<category><![CDATA[hddvd]]></category>
		<category><![CDATA[playstation]]></category>
		<category><![CDATA[Playstation-3]]></category>
		<category><![CDATA[PS3]]></category>

		<guid isPermaLink="false">http://www.techconsumer.com/?p=894</guid>
		<description><![CDATA[<p> <p>An Amazon promotion good through June 9 has over <a title="Amazon Blu-ray Movie Deals" href="http://www.amazon.com/gp/feature.html?ie=UTF8&#38;plgroup=1&#38;docId=1000233361&#38;plpage=1&#038;tag=wwwfrugalferg-20" target="_blank">100 Blu-ray movies in the $14 to $20 range</a> (with many around $14-$15). I thought this would be a good time to revisit getting into Blu-ray. The <a title="Blu-ray Pricing on Amazon" href="http://www.techconsumer.com/2008/04/08/sony-thinks-blu-ray-will-sell-like-dvd-by-end-of-2008/" target="_blank">last time I checked out Blu-ray [...]]]></description>
			<content:encoded><![CDATA[<p><img class="alignleft size-full wp-image-895" style="float: left;" title="blu-raylogo" src="http://www.techconsumer.com/wp-content/uploads/2008/05/blu-raylogo.jpg" alt="" width="160" height="88" />
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<p>An Amazon promotion good through June 9 has over <a title="Amazon Blu-ray Movie Deals" href="http://www.amazon.com/gp/feature.html?ie=UTF8&amp;plgroup=1&amp;docId=1000233361&amp;plpage=1&tag=wwwfrugalferg-20" target="_blank">100 Blu-ray movies in the $14 to $20 range</a> (with many around $14-$15). I thought this would be a good time to revisit getting into Blu-ray. The <a title="Blu-ray Pricing on Amazon" href="http://www.techconsumer.com/2008/04/08/sony-thinks-blu-ray-will-sell-like-dvd-by-end-of-2008/" target="_blank">last time I checked out Blu-ray pricing</a> on Amazon (my quick and dirty benchmark), the <a title="PS3 Amazon" href="http://www.amazon.com/Sony-98007-Playstation-3-40GB/dp/B000XGJH1O/ref=pd_bbs_sr_1?ie=UTF8&amp;s=videogames&amp;qid=1207647634&amp;sr=8-1&tag=wwwfrugalferg-20" target="_blank">Playstation 3 was still the best deal.</a></p>
<p><span id="more-894"></span></p>
<p>That&#8217;s now a little debatable, but not really. At the time, the <a title="Amazon PS3" href="http://www.amazon.com/Sony-98007-Playstation-3-40GB/dp/B000XGJH1O/ref=pd_bbs_sr_1?ie=UTF8&amp;s=videogames&amp;qid=1207647634&amp;sr=8-1&tag=wwwfrugalferg-20" target="_blank">$400 PS3 price tag</a> was lower than other players <em>that weren&#8217;t also a gaming system.</em> Now, Amazon has <a title="Amazon Blu-ray Players" href="http://www.amazon.com/gp/bestsellers/electronics/352697011/ref=pd_ts_c_th_more?&amp;pf_rd_p=320144701&amp;pf_rd_s=right-6&amp;pf_rd_t=101&amp;pf_rd_i=383260011&amp;pf_rd_m=ATVPDKIKX0DER&amp;pf_rd_r=0AHSGRAR49AA89V9V4EW&tag=wwwfrugalferg-20" target="_blank">several Blu-ray players under $400</a> with the <a title="Least Expensive Blu-ray Player" href="http://www.amazon.com/Samsung-BD-P1400-1080p-Blu-Ray-Player/dp/B000TME35W/ref=pd_ts_e_1?ie=UTF8&amp;s=electronics&tag=wwwfrugalferg-20" target="_blank">least expensive floating around $339.</a> Still not even close to good enough, though. I&#8217;d take the PS3 for $60 more.</p>
<p>But even then, I don&#8217;t necessarily want a PS3. And I&#8217;m now used to the next generation of DVD players being priced in the <a title="Amazon on HD DVD $99" href="http://www.techconsumer.com/2008/02/21/amazon-drops-price-of-hd-dvd-player-to-99-upconvert-dvd-w-free-movies/" target="_blank">$100 to $200 range thanks to HD DVD.</a> If Sony&#8217;s plan is really to <a title="Sony Blu-ray Plan" href="http://www.techconsumer.com/2008/04/08/sony-thinks-blu-ray-will-sell-like-dvd-by-end-of-2008/" target="_blank">increase Blu-ray market share to 50% by the end of the year</a> (that is, for Blu-ray to sell as well as regular DVDs), the company <em>at least</em> needs to half the price of its <a title="Best Deal Blu-ray Player" href="http://www.amazon.com/Samsung-BD-P1400-1080p-Blu-Ray-Player/dp/B000TME35W/ref=pd_ts_e_1?ie=UTF8&amp;s=electronics&tag=wwwfrugalferg-20" target="_blank">current best deal.</a></p>
<p>I&#8217;m not sure which company looks worse at the moment. Is it Sony by asserting such an aggressive goal while doing nothing to achieve it? Or is it Blockbuster with its <a title="Techmeme on Blockbuster idea" href="http://www.techmeme.com/080528/p164#a080528p164" target="_blank">whopper of an idea</a> for <a title="Blockbuster Kiosks" href="http://news.cnet.com/8301-10784_3-9954271-7.html" target="_blank">movie download kiosks in stores?</a> You decide.</p>
<p>For those who already have a Blu-ray player, here are some picks for movies that are pretty good and a good deal:</p>
<ul>
<li><a title="Big Fish on Amazon" href="http://www.amazon.com/Big-Fish-Blu-ray-Ewan-McGregor/dp/B000M9BPEY/ref=br_lf_m_1000233361_1_27_ttl?ie=UTF8&amp;m=ATVPDKIKX0DER&amp;s=dvd&amp;pf_rd_p=400935901&amp;pf_rd_s=center-2&amp;pf_rd_t=1401&amp;pf_rd_i=1000233361&amp;pf_rd_m=ATVPDKIKX0DER&amp;pf_rd_r=1K8KZ389G97XGJ5Z9587&tag=wwwfrugalferg-20" target="_blank">$14.95 &#8211; Big Fish [Blu-ray]</a></li>
<li><a title="The Last Samurai on Amazon" href="http://www.amazon.com/Last-Samurai-Blu-ray-Ken-Watanabe/dp/B000JUB7LW/ref=br_lf_m_1000233361_1_11_ttl?ie=UTF8&amp;m=ATVPDKIKX0DER&amp;s=dvd&amp;pf_rd_p=400935901&amp;pf_rd_s=center-2&amp;pf_rd_t=1401&amp;pf_rd_i=1000233361&amp;pf_rd_m=ATVPDKIKX0DER&amp;pf_rd_r=1K8KZ389G97XGJ5Z9587&tag=wwwfrugalferg-20" target="_blank">$14.45 &#8211; The Last Samurai [Blu-ray]</a></li>
<li><a title="GoodFellas on Amazon" href="http://www.amazon.com/GoodFellas-Blu-ray-Robert-Niro/dp/B000LPS4BG/ref=br_lf_m_1000233361_1_14_ttl?ie=UTF8&amp;m=ATVPDKIKX0DER&amp;s=dvd&amp;pf_rd_p=400935901&amp;pf_rd_s=center-2&amp;pf_rd_t=1401&amp;pf_rd_i=1000233361&amp;pf_rd_m=ATVPDKIKX0DER&amp;pf_rd_r=1K8KZ389G97XGJ5Z9587&tag=wwwfrugalferg-20" target="_blank">$15.95 &#8211; GoodFellas [Blu-ray]</a></li>
<li><a title="Memento on Amazon" href="http://www.amazon.com/Memento-Blu-ray-Guy-Pearce/dp/B000FJGWBM/ref=br_lf_m_1000233361_1_22_ttl?ie=UTF8&amp;m=ATVPDKIKX0DER&amp;s=dvd&amp;pf_rd_p=400935901&amp;pf_rd_s=center-2&amp;pf_rd_t=1401&amp;pf_rd_i=1000233361&amp;pf_rd_m=ATVPDKIKX0DER&amp;pf_rd_r=1K8KZ389G97XGJ5Z9587&tag=wwwfrugalferg-20" target="_blank">$15.95 &#8211; Memento [Blu-ray]</a></li>
<li><a title="A Knight's Tale on Amazon" href="http://www.amazon.com/Knights-Tale-Blu-ray-Heath-Ledger/dp/B000EZ7ZYU/ref=br_lf_m_1000233361_2_47_ttl?ie=UTF8&amp;m=ATVPDKIKX0DER&amp;s=dvd&amp;pf_rd_p=400935901&amp;pf_rd_s=center-2&amp;pf_rd_t=1401&amp;pf_rd_i=1000233361&amp;pf_rd_m=ATVPDKIKX0DER&amp;pf_rd_r=1E7D26GP68AN8MMMASZT&tag=wwwfrugalferg-20" target="_blank">$15.95 &#8211; A Knight&#8217;s Tale [Blu-ray]</a></li>
<li><a title="Syriana on Amazon" href="http://www.amazon.com/Syriana-Blu-ray-Kayvan-Novak/dp/B000IYV1ME/ref=br_lf_m_1000233361_3_66_ttl?ie=UTF8&amp;m=ATVPDKIKX0DER&amp;s=dvd&amp;pf_rd_p=400935901&amp;pf_rd_s=center-2&amp;pf_rd_t=1401&amp;pf_rd_i=1000233361&amp;pf_rd_m=ATVPDKIKX0DER&amp;pf_rd_r=1F3WVAKARF3WXRZNJ695&tag=wwwfrugalferg-20" target="_blank">$16.95 &#8211; Syriana [Blu-ray]</a></li>
</ul>
]]></content:encoded>
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		<title>Buxr: Sharing Good Deals &amp; Getting Rewarded for It</title>
		<link>http://www.techconsumer.com/2008/05/27/buxr-sharing-good-deals-getting-rewarded-for-it/</link>
		<comments>http://www.techconsumer.com/2008/05/27/buxr-sharing-good-deals-getting-rewarded-for-it/#comments</comments>
		<pubDate>Tue, 27 May 2008 10:12:35 +0000</pubDate>
		<dc:creator>Bob Caswell</dc:creator>
				<category><![CDATA[Do-It-Yourself Tech]]></category>
		<category><![CDATA[Tech Reviews]]></category>
		<category><![CDATA[Web 2.0]]></category>
		<category><![CDATA[Amazon]]></category>
		<category><![CDATA[Best-Buy]]></category>
		<category><![CDATA[Buxr]]></category>
		<category><![CDATA[deals]]></category>
		<category><![CDATA[shopping]]></category>

		<guid isPermaLink="false">http://www.techconsumer.com/?p=888</guid>
		<description><![CDATA[<p>&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;&#160;<br /> <a href="http://www.buxr.com/"></a><a title="Buxr" href="http://www.buxr.com/" target="_blank">Buxr</a> is a site that aggregates shopping deals automatically via its own Internet-scouring technology while at the same time incentivizing community members to submit deals they find via daily and monthly competitions.</p> <p></p> <p>There are already plenty of deal sites out there (<a href="http://www.slickdeals.net" target="_blank">SlickDeals.ne</a><a href="http://www.slickdeals.net" target="_blank">t</a>, <a title="TechBargains" [...]]]></description>
			<content:encoded><![CDATA[<div><!--adsense--></div>
<p>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;<br />
<a href="http://www.buxr.com/"><img class="alignleft size-full wp-image-890" style="float: left;" title="buxr_logo" src="http://www.techconsumer.com/wp-content/uploads/2008/05/buxr_logo.jpg" alt="" width="200" height="78" /></a><a title="Buxr" href="http://www.buxr.com/" target="_blank">Buxr</a> is a site that aggregates shopping deals automatically via its own Internet-scouring technology while at the same time incentivizing community members to submit deals they find via daily and monthly competitions.</p>
<p><span id="more-888"></span></p>
<p>There are already plenty of deal sites out there (<a href="http://www.slickdeals.net" target="_blank">SlickDeals.ne</a><a href="http://www.slickdeals.net" target="_blank">t</a>, <a title="TechBargains" href="http://www.techbargains.com" target="_blank">TechBargains.com</a>, and <a title="Cheap Stingy Bargains" href="http://www.cheapstingybargains.com" target="_blank">CheapStingyBargains.com</a> being three of the bigger players), but Buxr tries to differentiate itself in a number of ways. For one, the <a title="Buxr Deals" href="http://www.buxr.com/deals" target="_blank">deal listing area</a> looks nicer and is easier to scan/read (it remind me a little of our own <a title="TechConsumer Amazon Price Drop Tracker" href="http://www.techconsumer.com/tc-price-alerts.php" target="_blank">Amazon Price Drop Tracker</a> but obviously more broad in focus).</p>
<p>Buxr&#8217;s main draw is its method of building a community in a number of ways. To do more than just scan through deals, you need to setup an account. The sign up process is simple enough with your basic three requirements of username, password, and email. As an added bonus, they pass the <a title="Sending passwords over email" href="http://www.techconsumer.com/2008/02/11/bad-form-companies-still-sending-my-passwords-via-email/" target="_blank">first test for credibility</a> in that they don&#8217;t <a title="Myspace Emails Passwords" href="http://www.techconsumer.com/2008/03/04/myspace-emails-my-password-but-says-keep-it-secret-keep-it-safe/" target="_blank">send your password over email.</a></p>
<p>Once you&#8217;re logged in, you can fully participate. It&#8217;s like a social network or Digg-like site that&#8217;s focused around deals. You can submit deals, comment on deals, vote on deals (vote them up or down), etc. If a deal you submit is picked as the best for the deal, you get $10. If over a month&#8217;s time, you acquire the most points (by submitting good deals and voting actively on deals that turn out to be considered good), you win a free iPhone (current prize, it could change).</p>
<p>All in all, it seems like a fun site. Although, I don&#8217;t really know what it takes to make sites like these take off. I&#8217;m guessing that first and foremost the deals themselves have to be better than what can be found elsewhere (which is a difficult comparison to make objectively across these sites). But the &#8220;social&#8221; side is done well and seems like a nice addition.</p>
<p>For more details, check out the <a title="Buxr FAQ" href="http://www.buxr.com/faq" target="_blank">FAQ</a> and the separate section which explains the <a title="Buxr Contests" href="http://www.buxr.com/info/contest" target="_blank">contests and give aways.</a></p>
<p>Disclosure: The owner of Buxr did contact me and compensate me for reviewing the site. I accept compensation for reviews only with the understanding that I will openly state any such agreement and be as candid as I please in any review.</p>
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		<title>Amazon MP3 Survey Asks Interesting Questions on Music Buying</title>
		<link>http://www.techconsumer.com/2008/05/05/amazon-mp3-survey-asks-interesting-questions-on-music-buying/</link>
		<comments>http://www.techconsumer.com/2008/05/05/amazon-mp3-survey-asks-interesting-questions-on-music-buying/#comments</comments>
		<pubDate>Mon, 05 May 2008 14:38:26 +0000</pubDate>
		<dc:creator>Bob Caswell</dc:creator>
				<category><![CDATA[Online Music]]></category>
		<category><![CDATA[Software / Open Source]]></category>
		<category><![CDATA[Tech News]]></category>
		<category><![CDATA[Web 2.0]]></category>
		<category><![CDATA[Amazon]]></category>
		<category><![CDATA[Amazon-MP3]]></category>
		<category><![CDATA[DRM]]></category>
		<category><![CDATA[DRM-free]]></category>
		<category><![CDATA[iTunes]]></category>
		<category><![CDATA[mp3]]></category>
		<category><![CDATA[music]]></category>
		<category><![CDATA[social-networking]]></category>

		<guid isPermaLink="false">http://www.techconsumer.com/?p=869</guid>
		<description><![CDATA[<p><a href="http://www.amazon.com/b?node=163856011&#38;tag=computersnet-20&#38;camp=212689&#38;creative=384129&#38;linkCode=ur1&#38;adid=1K22MQXSP167X9FRTBM6&#038;tag=wwwfrugalferg-20"></a> <p>It&#8217;s no secret that <a title="Amazon MP3 Review" href="http://www.techconsumer.com/2007/09/25/amazon-mp3-gets-it-right-cheaper-drm-free-higher-quality-and-no-switching-costs/" target="_blank">I&#8217;m a fan</a> of <a title="Amazon MP3" href="http://www.amazon.com/b?node=163856011&#38;tag=computersnet-20&#38;camp=212689&#38;creative=384129&#38;linkCode=ur1&#38;adid=1K22MQXSP167X9FRTBM6&#038;tag=wwwfrugalferg-20" target="_blank">Amazon MP3,</a> but that doesn&#8217;t mean it&#8217;s perfect. And I&#8217;m glad the Amazon MP3 team doesn&#8217;t think so either. Here&#8217;s a copy of an email I received from them asking me to fill out a survey. [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.amazon.com/b?node=163856011&amp;tag=computersnet-20&amp;camp=212689&amp;creative=384129&amp;linkCode=ur1&amp;adid=1K22MQXSP167X9FRTBM6&tag=wwwfrugalferg-20"><img class="alignleft size-medium wp-image-870" style="float: left;" title="amazonmp3_logo" src="http://www.techconsumer.com/wp-content/uploads/2008/05/amazonmp3_logo.png" alt="Amazon MP3" width="200" height="76" /></a>
<div><!--adsense--></div>
<p>It&#8217;s no secret that <a title="Amazon MP3 Review" href="http://www.techconsumer.com/2007/09/25/amazon-mp3-gets-it-right-cheaper-drm-free-higher-quality-and-no-switching-costs/" target="_blank">I&#8217;m a fan</a> of <a title="Amazon MP3" href="http://www.amazon.com/b?node=163856011&amp;tag=computersnet-20&amp;camp=212689&amp;creative=384129&amp;linkCode=ur1&amp;adid=1K22MQXSP167X9FRTBM6&tag=wwwfrugalferg-20" target="_blank">Amazon MP3,</a> but that doesn&#8217;t mean it&#8217;s perfect. And I&#8217;m glad the Amazon MP3 team doesn&#8217;t think so either. Here&#8217;s a copy of an email I received from them asking me to fill out a survey. Check out some of the more interesting questions asked followed by commentary (after text of the email below):</p>
<p><span id="more-869"></span></p>
<blockquote><p>Greetings from Amazon MP3,</p>
<p>As you have previously purchased music from Amazon MP3, we would like to ask for your participation in a short, anonymous survey. The survey asks about your music-related preferences and experiences with Amazon MP3, and should take about 5-10 minutes to complete. Your feedback is very important to us as we continue to enhance Amazon MP3 to better serve customer needs and interests.</p>
<p>The survey is active for a limited time only, so please respond as soon as possible. Just click the link below to begin. As our surveys are hosted by an external company, the link below does not lead to the Amazon.com site. Your information will be kept secure and confidential, and your name will not be associated with your answers. If the link is not active, or if you have concerns about authenticity and security, please type the Web address into your browser&#8217;s address bar.</p>
<p>http://www.surveymonkey.com/xxxxxxx</p>
<p>Thank you for taking the time to help improve Amazon MP3, and we appreciate your support!</p>
<p>Sincerely,<br />
The Amazon MP3 Team</p></blockquote>
<p>Here are some of the questions asked (I bolded my answers):</p>
<blockquote><p>Why would you choose to buy digital music instead of a CD? (please pick your top reason)</p>
<p>To have the music immediately after purchase<br />
Lower price<br />
<strong>Can easily transfer to my MP3 player</strong><br />
Can buy individual songs, not the full album<br />
Other (please specify):</p></blockquote>
<p>It was difficult for me to specify just one reason for buying digital music, but I think &#8220;easy transfer to my MP3 player&#8221; has to be the top reason. I don&#8217;t listen to CDs anymore, so any purchase of a CD results in an extra step for me before I can listen to my newly purchased music. But some of the other reasons are just about as compelling.</p>
<blockquote><p>How would you best describe your music discovery and purchasing habits with regards to Amazon MP3?</p>
<p>Discover and buy on Amazon MP3<br />
Discover on Amazon MP3, buy elsewhere<br />
<strong>Discover elsewhere, buy on Amazon MP3</strong><br />
Discover and buy elsewhere</p></blockquote>
<p>Amazon&#8217;s site in general is way too busy. I have a hard time browsing on it even if I end up making purchases there after researching/discovering elsewhere.</p>
<blockquote><p>Which technology-oriented websites do you regularly visit?</p>
<p><strong>Techcrunch</strong><br />
Slashdot<br />
Gizmodo<br />
Boing Boing<br />
Engadget<br />
Wired News<br />
CNET<br />
I do not regularly visit technology-oriented websites<br />
Other (please specify):</p></blockquote>
<p>I visit all the sites listed but probably TechCrunch the most. Oh, and I couldn&#8217;t help but write in &#8220;TechConsumer&#8221; in the &#8220;Other&#8221; section&#8230;</p>
<blockquote><p>Which social networking websites are you an active member of?</p>
<p>MySpace<br />
Windows Live Spaces<br />
<strong>Facebook</strong><br />
Friendster<br />
<strong>LinkedIn</strong><br />
Classmates<br />
I am not an active member of social networking websites<br />
Other (please specify):</p></blockquote>
<p>Amazon may have made a mistake by not defining &#8220;active&#8221; for this question. The two I selected I visit maybe weekly. But that&#8217;s much different usage than those that use them every hour.</p>
<blockquote><p>Which following statements best describes your level of familiarity with MP3s?</p>
<p><strong>I could describe its advantages and disadvantages</strong><br />
I could describe what it generally refers to<br />
I am not familiar with the term</p></blockquote>
<p>I&#8217;m pretty sure Amazon is hoping that few people will answer this question like I did. They are hoping to validate that MP3 is &#8220;good enough&#8221; for the masses even if plenty of better music formats exist.</p>
<blockquote><p>Indicate the #1, #2 and #3 attributes you value most about Amazon MP3 (from the list):</p>
<p><strong>MP3 downloads that play on any device (#3)</strong><br />
Music recommendations<br />
<strong>Automatic import to my music library (#2)</strong><br />
Reliability of Amazon in general<br />
<strong>Digital rights management-free (DRM-free) music (#1)</strong><br />
Offers the music I want<br />
Ability to use my Amazon account<br />
Low prices<br />
One-click purchasing<br />
Other (please specify attribute and rank):</p></blockquote>
<p>Another tough decision, I like all the things listed above. But, first and foremost, I have to own my music (no DRM) and need its use to be as easy as possible (my #2 and #3 choices).</p>
<blockquote><p>Is there anything you would like to see added or improved on Amazon MP3?</p>
<p><strong>Why can&#8217;t I add Amazon MP3 items (single tracks or albums) to my Wishlist? As it stands, I have to use CDs for the Wishlist, which is kind of annoying.</strong></p></blockquote>
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		<title>How To: Get Consumers to Buy CDs Instead of MP3s</title>
		<link>http://www.techconsumer.com/2008/04/17/how-to-get-consumers-to-buy-cds-instead-of-mp3s/</link>
		<comments>http://www.techconsumer.com/2008/04/17/how-to-get-consumers-to-buy-cds-instead-of-mp3s/#comments</comments>
		<pubDate>Thu, 17 Apr 2008 16:05:11 +0000</pubDate>
		<dc:creator>Bob Caswell</dc:creator>
				<category><![CDATA[Online Music]]></category>
		<category><![CDATA[Tech Stories]]></category>
		<category><![CDATA[TV & Online Video]]></category>
		<category><![CDATA[Amazon]]></category>
		<category><![CDATA[CD]]></category>
		<category><![CDATA[download]]></category>
		<category><![CDATA[DVD]]></category>
		<category><![CDATA[mp3]]></category>
		<category><![CDATA[muse]]></category>
		<category><![CDATA[music]]></category>

		<guid isPermaLink="false">http://www.techconsumer.com/?p=825</guid>
		<description><![CDATA[<p><a href="http://www.amazon.com/s/ref=nb_ss_gw?url=search-alias%3Daps&#38;field-keywords=Muse&#38;x=0&#38;y=0&#038;tag=wwwfrugalferg-20"></a> <p>I may be alone on this one, but I just noticed a small pattern in my CD shopping habits. Here&#8217;s an example:</p> <p>Over the past couple years, I&#8217;ve come to love music from the band <a title="Muse via Amazon" href="http://www.amazon.com/s/ref=nb_ss_gw?url=search-alias%3Daps&#38;field-keywords=Muse&#38;x=0&#38;y=0&#038;tag=wwwfrugalferg-20" target="_blank">Muse.</a> British rockers with some serious talent, they have a great sound that [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.amazon.com/s/ref=nb_ss_gw?url=search-alias%3Daps&amp;field-keywords=Muse&amp;x=0&amp;y=0&tag=wwwfrugalferg-20"><img class="alignleft size-full wp-image-854" style="float: left;" title="Muse" src="http://www.techconsumer.com/wp-content/uploads/2008/04/muse.jpg" alt="Muse" width="160" height="109" /></a>
<div><!--adsense--></div>
<p>I may be alone on this one, but I just noticed a small pattern in my CD shopping habits. Here&#8217;s an example:</p>
<p>Over the past couple years, I&#8217;ve come to love music from the band <a title="Muse via Amazon" href="http://www.amazon.com/s/ref=nb_ss_gw?url=search-alias%3Daps&amp;field-keywords=Muse&amp;x=0&amp;y=0&tag=wwwfrugalferg-20" target="_blank">Muse.</a> British rockers with some serious talent, they have a great sound that is a mix of britpop, rock, alternative, and electronica.</p>
<p><span id="more-825"></span></p>
<p>What I realized is that I own all five of their albums in CD format, and that I made all of these purchases in the last two years (during which time I bought almost no CDs, as I&#8217;m more into downloading music). So why did I buy these albums as CDs rather than MP3s?</p>
<p>Simple. Their <a title="Muse HAARP" href="http://www.amazon.com/Haarp-CD-DVD-Set-Muse/dp/B000XTLUW0/ref=pd_bbs_sr_1?ie=UTF8&amp;s=music&amp;qid=1208442922&amp;sr=8-1&tag=wwwfrugalferg-20" target="_blank">most recent</a> <a title="Muse Black Holes" href="http://www.amazon.com/Black-Holes-Revelations-Muse/dp/B000FVQYYK/ref=pd_bbs_sr_2?ie=UTF8&amp;s=music&amp;qid=1208442922&amp;sr=8-2&tag=wwwfrugalferg-20" target="_blank">two albums</a> each come with a live concert on DVD. So I could buy the <a title="Amazon MP3 Muse" href="http://www.amazon.com/Haarp/dp/B00166996S/ref=dmusic_cd_album?ie=UTF8&amp;qid=1208442922&amp;sr=8-1&tag=wwwfrugalferg-20" target="_blank">MP3s via Amazon for $8.99.</a> Or I could get the <a title="Muse HAARP" href="http://www.amazon.com/Haarp-CD-DVD-Set-Muse/dp/B000XTLUW0/ref=pd_bbs_sr_1?ie=UTF8&amp;s=music&amp;qid=1208442922&amp;sr=8-1&tag=wwwfrugalferg-20" target="_blank">CD/DVD set for $12.99.</a> I didn&#8217;t think much about it at the time, but getting a DVD included for $4 made my brain automatically pick buying the CDs.</p>
<p>As for the other three earlier albums, well, they aren&#8217;t as easily available in downloadable form. And once I am &#8220;converted&#8221; enough to a band, I have no problem buying their CDs. But the key here is that the DVD bundling sold me as a CD buyer in the first place.</p>
<p>Now, on the back end, I have no idea how much it costs to make stuff like this happen. And I&#8217;m not about to claim that it&#8217;s automatically worth it for all bands to do this. But while <a title="Radiohead experiment" href="http://www.techconsumer.com/2007/10/01/radioheads-social-experiment-choose-your-own-price-for-our-music/" target="_blank">Radiohead</a> <a title="Radiohead Response" href="http://www.techconsumer.com/2007/11/08/radiohead-responds-to-download-stats-says-theyre-false/" target="_blank">gets buzz</a> for experimenting with new forms of distribution, I thought I should mention a perhaps overlooked old school method of getting at least me interested in buying music.</p>
<p>Of course, you could argue that DVDs are going away too and will soon be replaced by digital content. But even if that&#8217;s the case, it&#8217;s at a much slower pace than the same transition happening in music. So, at the very least, I think CD/DVD combos could at least slow down the CD&#8217;s death while the industry figures out what to do.</p>
<p>But is this just me? Does anyone else fall for CD purchases when DVDs are included?</p>
<p><strong>Note:</strong> <em>This article is cross-posted at <a title="Bob Caswell" href="http://bobcaswell.com/2008/04/17/how-to-get-consumers-to-buy-cds-instead-of-mp3s/">BobCaswell.com.</a></em></p>
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		<item>
		<title>Review: Logitech VX Nano Cordless Laser Mouse for Notebooks</title>
		<link>http://www.techconsumer.com/2008/04/16/review-logitech-vx-nano-cordless-laser-mouse-for-notebooks/</link>
		<comments>http://www.techconsumer.com/2008/04/16/review-logitech-vx-nano-cordless-laser-mouse-for-notebooks/#comments</comments>
		<pubDate>Wed, 16 Apr 2008 12:40:22 +0000</pubDate>
		<dc:creator>Bob Caswell</dc:creator>
				<category><![CDATA[Gadgets]]></category>
		<category><![CDATA[Tech Reviews]]></category>
		<category><![CDATA[Amazon]]></category>
		<category><![CDATA[cordless mouse]]></category>
		<category><![CDATA[gadget]]></category>
		<category><![CDATA[HD-DVD]]></category>
		<category><![CDATA[logitech]]></category>
		<category><![CDATA[mouse]]></category>
		<category><![CDATA[VX Nano]]></category>

		<guid isPermaLink="false">http://www.techconsumer.com/?p=842</guid>
		<description><![CDATA[<p><a href="http://www.amazon.com/Logitech-Cordless-Laser-Mouse-Notebooks/dp/B000TKHBDK/ref=pd_bbs_sr_1?ie=UTF8&#38;s=electronics&#38;qid=1208313643&#38;sr=1-1&#038;tag=wwwfrugalferg-20"></a> <p>So I had an extra <a title="Amazon $50 HD DVD" href="http://www.techconsumer.com/2008/04/09/amazon-giving-50-credit-to-its-hd-dvd-buyers/" target="_blank">$50 that Amazon gave me</a> for buying an HD DVD player and was interested in getting a new mouse for my computer. For my day-to-day computing needs, I&#8217;m a laptop user all the way (and have been since 2001) but still prefer [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.amazon.com/Logitech-Cordless-Laser-Mouse-Notebooks/dp/B000TKHBDK/ref=pd_bbs_sr_1?ie=UTF8&amp;s=electronics&amp;qid=1208313643&amp;sr=1-1&tag=wwwfrugalferg-20"><img class="alignleft size-full wp-image-852" style="float: left;" title="logitechnotebookmouse" src="http://www.techconsumer.com/wp-content/uploads/2008/04/logitechnotebookmouse.png" alt="Logitech VX Nano Mouse" width="145" height="117" /></a>
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<p>So I had an extra <a title="Amazon $50 HD DVD" href="http://www.techconsumer.com/2008/04/09/amazon-giving-50-credit-to-its-hd-dvd-buyers/" target="_blank">$50 that Amazon gave me</a> for buying an HD DVD player and was interested in getting a new mouse for my computer. For my day-to-day computing needs, I&#8217;m a laptop user all the way (and have been since 2001) but still prefer a mouse attached over a touchpad. Maybe that&#8217;s why I couldn&#8217;t help but try out <a title="Logitech VX Nano Mouse" href="http://www.amazon.com/Logitech-Cordless-Laser-Mouse-Notebooks/dp/B000TKHBDK/ref=pd_bbs_sr_1?ie=UTF8&amp;s=electronics&amp;qid=1208313643&amp;sr=1-1&tag=wwwfrugalferg-20" target="_blank">Logitech&#8217;s VX Nano cordless mouse.</a></p>
<p><span id="more-842"></span></p>
<p>Just like it looks in the picture above, the USB adapter is small enough that you can plug it in once and just leave it plugged in even when you pack up your laptop. I should say, though, that it does stick out ever so slightly. So if your laptop bag is a bit of a tight fit (mine is), then you might need to be careful when taking it out so that the adapter doesn&#8217;t get snagged on anything.</p>
<p>But that&#8217;s a small price to pay for the added convenience. Otherwise, the mouse itself is great. It&#8217;s small but not too small. (I think its shape works well.) It has a few extra buttons that can be customized via the software it comes with. Speaking of which, the software isn&#8217;t too bloated. It installs quickly and is fairly straightforward and easy to use.</p>
<p>The sensitivity/precision is very good (much better than my previous mouse) and is easily customizable. Even the scroll wheel speed/sensitivity can be adjusted. And the mouse comes with batteries and a nice little carrying case. (I&#8217;m always a fan of products that are prepackaged with obvious things I would use.)</p>
<p>I only have one minor quibble. The scroll wheel doesn&#8217;t work as a middle button. For years now I&#8217;ve been used to pressing down the scroll wheel of most any mouse and having that work as a middle button. (Its most popular use for me is in Firefox as a &#8220;open in new tab&#8221; click rather than the left click &#8220;open in existing tab&#8221; or the right click &#8220;show me a menu.&#8221; I like having all three options with three buttons.)</p>
<p>But there is a workaround. What&#8217;s interesting is that the scroll wheel is actually two more buttons. If you push it to the left, it clicks. Or if you push it the right, it clicks. This is instead of pushing it down as a click. So I customized both of these clicks as the middle click I&#8217;m used to. I guess it&#8217;s just a little bit of an adjustment in movement from down click to side click. And I can see how some might like the added flexibility of having two customizable buttons in the scroll wheel.</p>
<p>In any event, overall I think it&#8217;s a <a title="Logitech VX Nano Mouse" href="http://www.amazon.com/Logitech-Cordless-Laser-Mouse-Notebooks/dp/B000TKHBDK/ref=pd_bbs_sr_1?ie=UTF8&amp;s=electronics&amp;qid=1208313643&amp;sr=1-1&tag=wwwfrugalferg-20" target="_blank">great little gadget.</a> I give it a 9/10.</p>
<p><strong>Related Link: </strong><a title="Logitech VX Nano Mouse" href="http://www.ciao.com/Logitech_VX_Nano_Cordless_Laser_Mouse_for_Notebooks_mouse__10107695" target="_blank">Logitech VX Nano Mouse</a></p>
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		<title>Amazon MP3 Customers Don&#8217;t Come from iTunes, But I Did</title>
		<link>http://www.techconsumer.com/2008/04/15/amazon-mp3-customers-dont-come-from-itunes-but-i-did/</link>
		<comments>http://www.techconsumer.com/2008/04/15/amazon-mp3-customers-dont-come-from-itunes-but-i-did/#comments</comments>
		<pubDate>Tue, 15 Apr 2008 19:31:09 +0000</pubDate>
		<dc:creator>Bob Caswell</dc:creator>
				<category><![CDATA[Apple]]></category>
		<category><![CDATA[Online Music]]></category>
		<category><![CDATA[Software / Open Source]]></category>
		<category><![CDATA[Tech News]]></category>
		<category><![CDATA[Amazon]]></category>
		<category><![CDATA[Amazon-MP3]]></category>
		<category><![CDATA[iTunes]]></category>
		<category><![CDATA[mp3]]></category>
		<category><![CDATA[music]]></category>
		<category><![CDATA[music-downloads]]></category>

		<guid isPermaLink="false">http://www.techconsumer.com/?p=850</guid>
		<description><![CDATA[<p><a href="http://www.amazon.com/b?node=163856011&#38;tag=computersnet-20&#38;camp=212689&#38;creative=384129&#38;linkCode=ur1&#38;adid=1K22MQXSP167X9FRTBM6&#038;tag=wwwfrugalferg-20"></a> <p>Market research firm NPD Group <a title="Techmeme on Amazon MP3" href="http://www.techmeme.com/080415/p49#a080415p49" target="_blank">issued a report today</a> explaining that <a title="Amazon MP3" href="http://www.amazon.com/b?node=163856011&#38;tag=computersnet-20&#38;camp=212689&#38;creative=384129&#38;linkCode=ur1&#38;adid=1K22MQXSP167X9FRTBM6&#038;tag=wwwfrugalferg-20" target="_blank">Amazon MP3</a> is growing but not taking away customers from Apple&#8217;s iTunes. It seems that only 10% of Amazon MP3 shoppers in February were iTunes shoppers previously.</p> <p></p> <p>As a result, we [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.amazon.com/b?node=163856011&amp;tag=computersnet-20&amp;camp=212689&amp;creative=384129&amp;linkCode=ur1&amp;adid=1K22MQXSP167X9FRTBM6&tag=wwwfrugalferg-20"><img class="alignleft size-full wp-image-851" style="float: left;" title="amazonmp3_logo" src="http://www.techconsumer.com/wp-content/uploads/2008/04/amazonmp3_logo.png" alt="Amazon MP3" width="200" height="76" /></a>
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<p>Market research firm NPD Group <a title="Techmeme on Amazon MP3" href="http://www.techmeme.com/080415/p49#a080415p49" target="_blank">issued a report today</a> explaining that <a title="Amazon MP3" href="http://www.amazon.com/b?node=163856011&amp;tag=computersnet-20&amp;camp=212689&amp;creative=384129&amp;linkCode=ur1&amp;adid=1K22MQXSP167X9FRTBM6&tag=wwwfrugalferg-20" target="_blank">Amazon MP3</a> is growing but not taking away customers from Apple&#8217;s iTunes. It seems that only 10% of Amazon MP3 shoppers in February were iTunes shoppers previously.</p>
<p><span id="more-850"></span></p>
<p>As a result, we have sites like <a title="CNET on Amazon MP3" href="http://www.news.com/8301-10784_3-9918981-7.html" target="_blank">CNET</a> asking this question: &#8220;The big question now is whether Amazon can continue to grow without snatching away customers from Apple.&#8221;</p>
<p>Not that this study isn&#8217;t likely to be accurate, but I have to wonder, who are these people that are using Amazon MP3 without having shopped on iTunes previously? Remember when Amazon MP3 was <a title="TechConsumer on Amazon MP3" href="http://www.techconsumer.com/2007/09/25/amazon-mp3-gets-it-right-cheaper-drm-free-higher-quality-and-no-switching-costs/" target="_blank">originally released?</a> I can&#8217;t think of any press coverage that didn&#8217;t compare and contrast it with iTunes.</p>
<p>I mean, it&#8217;s an easy comparison. Why wouldn&#8217;t you switch? Amazon MP3 is DRM-free, cheaper, high quality, and has no switching costs (seamlessly integrates with iTunes).</p>
<p>That was enough to get me to switch. But apparently iTunes (which I still use, by the way) has something as part of its shopping experience that justifies restricted, more expensive music.</p>
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